About the Better Business Support Package (BBSP)
The £20 million Better Business Support Package (BBSP) was launched as part of our commitment to support employers and employees during the transition towards a living wage in 2025 and 2026.
Applying for a Better Business Grant
£10.6 million of the Better Business Support Package is for Better Business Grants to help Jersey businesses. £5.3 million was available in 2025 and a further £5.3 million is available again in 2026.
Better Business Grants offer up to 50% matched funding, up to the value of £75,000 for eligible organisations to support projects aimed at improving skills and productivity and supporting the Visitor Economy.
You can apply for a grant if you are an employer. This includes businesses and charities.
You can check if you are eligible and find out more information at
Jersey Business.
Apply for a Better Business Grant directly on the
Jersey Business portal.
Apply for the Better Business Grant on Jersey Business
Productivity
| £2.8 million
| Jersey Business
| To improve productivity for Jersey employers
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Visitor Economy
| £1 million
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Skills
| £1.5 million
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Apprenticeships
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Note: £300,000 has been given to Jersey Business for the administration and marketing costs associated with delivering the Better Business Grants.
Productivity Grant
£2.8 million is available to support improvements which will lead to:
- enhanced productivity
- investment in projects that deliver process efficiency
- cost reduction
- increase in sales
Visitor Economy Development Grant
£1 million is available to support employers in the visitor economy:
- with improvements in productivity
- to enhance service delivery and visitor experiences
This grant is exclusively for organisations related to tourism or hospitality. This includes visitor accommodation, visitor experiences, and hospitality businesses.
Skills and Apprenticeship Grant
£1.5 million is available to enable organisations to invest in employee skill development in the following areas:
- business
- digital
- leadership
Employers can also access a £2,000 grant per eligible apprentice.
Find more information on Skills Grants at Jersey Business.
BBSP funded schemes
Alongside the Better Business Grants,
£4.4 million of the BBSP funding will be available per year for the following schemes. This funding has been provided to delivery partners directly.
Destination Marketing
| £2 million
| Visit Jersey
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To protect competitiveness in specific sectors
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Route Development
| £1 million
| Ports of Jersey
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Rural and Marine
| £1.1 million
| Department for the Economy
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Registered Employee Support*
| £0.3 million
| Employment, Social Security and Housing (ESSH)
| To assist Registered employees
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*Registered Employee Support Funding for 2025 only
Destination Marketing
£2 million is available to support consumer facing activities to:
- boost Jersey’s international visibility and appeal
- enable marketing in core markets
- create joint campaigns with key partners
Learn more about Destination Marketing at
Visit Jersey.
Route Development
£1 million is available to support improved air connectivity by enabling Ports of Jersey to attract new airlines and routes, in partnership with Visit Jersey.
It aims to strengthen the Island’s visitor economy and broaden connectivity.
Find more information about Route Development at Ports of Jersey.
Rural and Marine
£1.1 million is available to supplement existing rural and marine support schemes. These aim to strengthen the sustainability and competitiveness of these sectors.
Find more information about Rural and Marine funding at Rural and Marine Support Scheme.
Delivery Update
Find out more about the progress made during the programme's first year.
Better Business Support Package Q1 and Q2 Delivery Report
Better Business Support Package 2025 Delivery Report
gov.je