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Island Identity Policy Development Board

​About the Island Identity Policy Board

The Island Identity Policy Board was set up to provide common focal points for our growing and increasingly diverse population, and to help the Island project its unique culture and varied talents as part of a positive and coherent international personality.

Building on Jersey’s heritage and distinctive identity the policy board will develop an action plan that will build a stronger, more inclusive sense of Island identity. It will seek to provide:

  • a sustainable and vibrant economy
  • protection for our environment
  • a sense of place, culture and distinctive local identity
  • social inclusion, and to further the Island’s interests, profile and reputation internationally not just as a world-class financial centre but as a generous, responsible outward looking island

A strong and inclusive sense of Island identity underpins the success of many of the goals prioritised by the Council of Ministers in the Common Strategic Policy. To achieve this, we need an Island at peace with itself, proud of its varied cultural and economic heritage, and confident of its place in the world.

Island Identity Policy Development Board ministerial decision

Board members

The board members are:

  • Deputy Carolyn Labey
  • Deputy Jeremy Maçon
  • Deputy Russell Labey
  • Deputy Carina Alves
  • Simon Boas
  • Geraint Jennings
  • Ben Shenton
  • Tom Hughes
  • Jacqui Rutter
  • Adv. Christopher Scholefield
  • Kate Nutt
  • Alexia McClure

Board meetings

​Meeting Agenda​Minutes​Supporting Papers​

​Meeting 1:

21 October 2019

​Agreed the Board’s Terms of Reference and scope. ​Island Identity Policy Development Board Meeting 1 minutes

​Meeting 2:

8 November 2019

​Update on membership of the Board.

Consideration of purposes and objectives.           

Idea sharing on potential invitees.

Island Identity Policy Development Board Meeting 2 minutes

​Meeting 3:

25 November 2019

​Presentations from Statistics Jersey and SPPPIsland Identity Policy Development Board Meeting 3 minutes

​Meeting 4:

9 December 2019

​Contribution from John Henry Falle, local artist and poet.

Presentation from Brand Vista.

Island Identity Policy Development Board Meeting 4 minutes

​Meeting 5:

13 January 2020

​Presentation from Visit Jersey.

Presentation from ArtHouse Jersey.

Presentation from Sir Philip Bailhache.

Island Identity Policy Development Board Meeting 5 minutes

​Meeting 6:

10 February 2020


​Island Identity and International Profile Policy Development Board Meetng 6 minutes

Board findings

We will produce an interim findings report in June 2020 and an action plan by the end of 2020.

Our findings and recommendations will be reported to the Chief Minister, following approval by our Chair. We will note the dissent of any members where requested.

Our findings will be presented to the Council of Ministers (COM), and then our report will be published.

Contact us

You can contact us by email:

Email the Chair person
Email the Officer

You can also write to us:

Island Identity Policy Development Board
19-21 Broad Street
St Helier
JE4 8QT

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