Price marked goods
There are special rules which can apply to certain types of goods ('excepted' goods), in order to comply with pricing regulations.
'Excepted' goods are items which have been individually pre-priced before being imported into Jersey. These include, for example:
- food (not pet food)
- periodicals (for example magazines)
You can also use the rules if the 'digital content' of pre-priced books, newspapers and periodicals is imported into the island but printed locally.
Goods that are not 'Execepted'
If the goods do not fall into these categories, you can either:
- sell the goods at the price marked
- individually cover or remove the old price and indicate the new selling price on
- the goods themselves
- a shelf edge ticket or notice in proximity to the goods
You must ensure the old price is not visible.
About price marking
Selling 'Excepted' goods
You can sell 'excepted' goods at the price marked on the goods, therefore absorbing GST within this existing price.
If you decide to uplift the price, you can either:
- display the selling price (GST inclusive price) on or alongside the goods
- indicate the percentage or amount to be added to the pre-price at the till
You'll also need additional signage to explain the uplift to the customer, for example:
- the price you pay is the price on the shelf and not the price on the pack
- the price of books, newspapers and magazines is the cover price plus 5% GST that will be added at the till
All prices and information should be clear and prominent so the customer has no doubt as to the selling price (GST inclusive price) of the goods.
Goods with different weights eg cheese, meat and fish
Place a notice alongside the food advising the consumer that the selling price is the price marked on the pack plus 5% which will be added at the till.